September 5, 2012

Radiator Springs Highway Poetry

Radiator Racers Cars Land signs Rust-eze
Mind your speed as you go.
Sheriff's old, but he's not slow.
                            -- Rust-eze

In a tribute to the old Burma-Shave poetry signs that once dotted Route 66, Cars Land includes short poems for guests to discover if they enter or exit Carburetor County via the Pacific Wharf route. The signs replicate the originals' white-on-red color scheme and six-sign sequence.

These nostalgic ads are, of course, presented by Lightning McQueen's official sponsor, Rust-eze Medicated Bumper Ointment.

If I'm not mistaken, these verses also appear in the Cars wing of Walt Disney World's new Art of Animation Resort.

2 comments:

  1. I didn't realize the poetry signs were along Route 66. Very cool! They have a verse along the path to the Cars wing at Art of Animation but I have a feeling the look a lot cooler at Cars Land. :)

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    Replies
    1. I learned some new details myself: I hadn't known each poem was five signs long (with a final sixth sign displaying the "Burma-Shave" tag) and, like in Cars Land, they alternated between nonsense verse and rhyming safe-driver advice. :)

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