Showing posts with label promo. Show all posts
Showing posts with label promo. Show all posts

August 15, 2013

Characters Invade Real World in Disney's Free Infinity App

Disney Infinity Action Jack Sparrow iPhone App Free game
He turns the photo around to reveal a surprise mini-snapshot of the player's face.
In advance of the much-hyped Disney Infinity video game, the company has released Infinity Action, a free promotional app for iPhone (the Android version is coming soon). An impressive little bag of magic tricks, it's definitely worth checking out.
Disney Infinity Action iPhone App free game Jack Sparrow cat
A Sparrow Defends a Cat
The App features two main modes. In the first, you tap and swipe the screen to interact with an impressively animated trio of Disney characters: Sulley, Jack Sparrow and Mr. Incredible. Of the three, Jack Sparrow is, by far, the funniest. Be sure to try the toy props, which include a voice recorder and--even better--a cartoon camera which uses the actual phone lens to allow the character to take a shot of your face. The "goal" of this section is to earn coins for purchasing animated clips for the "Action" section.
Disney Infinity Action free App iPhone Jack Sparrow Cannon dog
He got a cookie for being a good sport (the dog, not Sparrow)
In this second mode, you bring the characters into your home through augmented reality as you stage brief videos combining animation with live footage. It's easy to do, and the results are amazingly smooth. Easily saved to the phone or posted to YouTube or Facebook, each clip is boldly tagged at the end as a Disney Infinity promotion...which, of course, is Disney's reason for creating this free App in the first place.

One warning: Extra coins can be purchased with real money, so make sure that feature's disabled on your phone before handing it over to children. Even without paying a cent, however, there's enough free fun here to make Action a clever little diversion for all Disney fans.

January 12, 2013

Green Army Men in 2008

Green Army Men Toy Story Midway Mania show Disney DCA
Our recent post on Toy Story Midway Mania has got me thinking back on the attraction's first summer at the resort. It's hard to believe the ride will soon reach its fifth anniversary!

Midway Mania was the first major step in "fixing" the old DCA, and the loyal Green Army Men were sent outside the park's borders to spread the word via a clever little show in the Esplanade. The performers did a great job, drawing crowds as they drummed up excitement for the new ride/game.

You don't often see Disney characters performing outside the turnstyles; this was actually a free little show that anyone could enjoy -- even if they'd just come to the resort to stroll through Downtown Disney.

I'm sure I'm not the only one who felt a bit sorry for these guys on that particular summer afternoon; they were performing in nearly hundred degree heat.